Dogstar's CEO and Deputy Director Sam and Mark kneeling down on the beach to tend to two street dogs.

Why Running a Charity is Like Running a Business

People often say, “I would love your job” or “It must be so nice working with animals all day.”

In reality, running an animal welfare charity overseas is nothing like most people think – it’s really like running a business. My donors are my investors and shareholders, and my customers are animals, owners and local stakeholders. Like every business, we have to have short and long-term plans and budgets, produce reviews and reports and offer value for money. But unlike most businesses, we don’t have an overdraft.

Planning and budgets are vital to ensure we can meet our short and long-term commitments, and being able to say no is just as important as being able to say yes. Animals can and do suffer when organisations or individuals overextend themselves.

My work does involve hands-on animal work, but there is also a lot of administration, reporting and governance. No one gets into animal welfare because they like fundraising, writing business plans or filing reports, but it has to be in place for Dogstar to function efficiently. Like every business, we need to assess our cost-effectiveness and impact, review work streams and check for “mission creep”. Are we doing what said we would? Is it working? Do we need to change strategy, expand, or invest in staff training or equipment?

Dogstar is registered as a Charity in the UK, Australia and as an international Non-Governmental Organization (iNGO) in Sri Lanka which triples our financial reporting, accounts and audits. But this provides transparency and accountability to individuals, donors and relevant authorities.

Dynamic management cannot work in isolation. Internally, we have a team of staff and trustees that make decisions together about finances and review plans and budgets. We regularly consult our staff and ask for their views and input. Like any good business, we have processes, protocols, standard operating procedures and emergency plans which are constantly being added to.

Externally, we also work and train as often as we can with other organisations both local and international. Our partnerships make us stronger and more robust which means we can deliver the results that are needed, even during global pandemics or the economic and political instability of the last few years.

Animal welfare is a serious business, and that’s why Dogstar is managed as one.